AJI-NO-MOTO® Umami seasoning is a world-renowned brand for Monosodium Glutamate (MSG).


AJI-NO-MOTO® Umami seasoning (flavour enhancer) is a world renowned brand for Monosodium Glutamate (MSG). AJI-NO-MOTO® provides Umami taste (savory/meaty taste) and is widely used not only by household to enhance the taste of any dishes but also by hawkers and professional chefs in restaurants all over the world.

Umami is the 5th basic taste after sweet, sour, salty and bitter. Umami able to enhance the overall taste of the dish, hence dishes cooked with AJI-NO-MOTO® require lesser salt usage for the same deliciousness, a healthier choice for less sodium intake.

* Made from natural ingredients (Sugar cane / Tapioca) through natural fermentation process
* AJI-NO-MOTO® trusted brand has more than 100 years history
* Suitable for all kind of cooking method (marination, stir-fry, frying, steam, gravy)
* Make your food more delicious with just a little dash added before, during or after your cooking
* Pure Umami seasoning / Flavour Enhancer
* Contains 2/3 lesser sodium than salt
* 100% plant origin
* JAKIM Halal Certified


MSG stands for monosodium glutamate, also known as sodium glutamic acid or glutamate (an amino acid). Glutamate is produced in the human body and is even contained in breast milk, which is the main source of infant nutrition. Glutamate is also found in a variety of foods, including vegetables (examples: tomatoes) and protein foods such as meat, fish, and cheese.


MSG is made from natural ingredients such as sugarcane or tapioca through a fermentation process.

This has to go back to the 1970s in the United States, when rumors circulated in the neighbourhood: “When eating in Chinese restaurants, due to excessive use of seasonings, it is easy for people to experience symptoms such as dry mouth, headaches, and discomfort.” This phenomenon is called Chinese Restaurant Syndrome. The community at the time could not identify the factors related to its occurrence, so MSG became a scapegoat. For years, studies conducted by medical research institutions have failed to show a conclusive link between MSG consumption and adverse effects on health.

Many international safety agencies, including the Food and Drug Administration (FDA) and our nation’s food control department, have confirmed that MSG is safe to use. Similar to the production process for soy sauce or cheese, MSG is made from natural ingredients and fermented naturally.

There is no scientific evidence to support this claim. Migraines or headaches may be caused by other factors.

Many people also think that eating too much MSG will cause thirst, especially after eating at a restaurant or a stall outside. The fact is, many hawkers use different seasonings for cooking, so each of their foods has its own flavour. When a person eats different foods with different flavours, it is inevitable that sodium intake will increase, and foods high in sodium will cause people to feel thirsty. Pure MSG such as AJI-NO-MOTO® can actually help to reduce sodium intake. This is because it contains 2/3 less sodium compared to salt. In other words, using pure MSG to replace some salt in cooking can reduce sodium intake and at the same time, maintain the deliciousness of the food.

There is no scientific evidence to support this statement. Baldness or hair loss may be caused by several factors, namely genetics, stress & social stress, medications, other hair-related factors, such as scalp yeast infection and more.

Yes, scientific and regulatory authorities around the world, including the FDA, the American Medical Association (AMA), the European Commission Scientific Committee for Food, and the Joint Expert Committee on Food Additives (JECFA), have reviewed such research on MSG and have repeatedly stressed its safety for the general population, including children and pregnant women.

Both pure MSG and impure MSG (called counterfeit/fake MSG) can be found in the market.

Pure MSG must have purity more than 99%. AJI-NO-MOTO® is pure MSG, and it is listed as ‘pure’ on the packaging. Impure MSG may be mixed with sugar, salt, and other flavourings.

AJI-NO-MOTO® is a brand of pure MSG products that provide the 5th basic taste called “umami” after sweet, sour, salty, and bitter.

It’s simple – just use a small quantity before cooking (for marination), during cooking, or after cooking. You don’t need a large amount of MSG, as its purpose is to enhance the taste of food.

Yes, AJI-NO-MOTO® Flavour Enhancer/Monosodium Glutamate produced by Ajinomoto (Malaysia) Berhad has been certified HALAL by JAKIM. Since it started its plant operations in 1965 until today, Ajinomoto (Malaysia) Berhad has always met the HALAL requirements administered by a recognised HALAL certification authority.

Yes, AJI-NO-MOTO® Flavour Enhancer is made from tapioca or sugarcane through the same fermentation process as the process of making soy sauce, cheese or yogurt. AJI-NO-MOTO® does not contain ingredients of animal origin, fish, eggs, honey, onions, garlic, spring onion, or alcohol.

There is no  limitation for the use of MSG as a food additive because scientific and regulatory bodies such as the Joint FAO / WHO Expert Committee on Food Additives (JECFA) placed MSG in the safest category of ‘Acceptable Daily Intake (ADI) not specified’, based on extensive scientific data.

AJI-NO-MOTO® and salt are different. AJI-NO-MOTO® gives the taste of Umami and its function is to enhance the taste of food. On the other hand, salt adds a salty taste. We encourage salt reduction by using AJI-NO-MOTO® to reduce sodium intake. For instance, instead of using 1 tsp of salt, you may replace ½ tsp of the salt with MSG. With this method, you can reduce the sodium content by 34% and still maintain the deliciousness of the dish.